Brand Systems
Vikaas
01
Selected project
05
Portfolio number
Work
Project discipline
Brand Systems
Vikaas
A focused mobile identity for a new digital collectibles experience.
Problems
- •The product needed a memorable mark for a new digital collectibles experience.
- •The identity had to work as an app icon and community badge.
- •The launch needed supporting graphics beyond a single logo.
Solutions
- •Reduced the idea to a compact, recognisable symbol.
- •Created a distinctive silhouette that works at small sizes.
- •Built a supporting graphic system for the launch toolkit.
My Impact
The work creates a clearer experience for the people who encounter Vikaas.
Recognisable app presence
Recognisable app presence shaped the brand systems work into a clearer, more useful experience.
Scalable identity assets
Scalable identity assets shaped the brand systems work into a clearer, more useful experience.
A stronger launch toolkit
A stronger launch toolkit shaped the brand systems work into a clearer, more useful experience.