Flyer & Invitation Card
KHIT
01
Selected project
07
Portfolio number
Work
Project discipline
Flyer & Invitation Card
KHIT
An expressive flyer that gives a creative event a clear reason to attend.
Problems
- •The event had plenty to say but no clear visual priority.
- •The audience was unsure where to look first.
- •The flyer did not give the invitation a distinctive voice.
Solutions
- •Gave the date, promise and call to action a deliberate rhythm.
- •Used bold graphic movement to guide attention.
- •Created artwork that adapts from flyer to invitation card.
My Impact
The work creates a clearer experience for the people who encounter KHIT.
Faster event comprehension
Faster event comprehension shaped the flyer & invitation card work into a clearer, more useful experience.
A more ownable visual voice
A more ownable visual voice shaped the flyer & invitation card work into a clearer, more useful experience.
Adaptable invitation artwork
Adaptable invitation artwork shaped the flyer & invitation card work into a clearer, more useful experience.